The Art of Being Social

November 26th, 2012

The Art of Being Socialby Karla Peppas

I grew up in Mississippi, where the women are Southern Belles with good manners and know how to shoot a shotgun. The other thing Southern women know how to do is spread the news. Word spreads fast if someone has a new love interest, knows about a special sale or has a juicy piece of gossip! Read the rest of this entry »

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The Future of Twitter?

April 7th, 2010

Twitter BirdWe came across this article today. It’s one of the more intriguing articles we’ve seen about Twitter in a long, long time. It compares Twitter to the emerging desktop computing platform in the 80’s… And we all know where that ended up.

If you have any interest at all in Twitter, you owe it to yourself to give this article a thorough read:

The Twitter Platform’s Inflection Point

P.S. Be sure to read the comments on the post as well, as there are some great insights to be found.

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Increase Your Brand Loyalty by 79 Percent

March 27th, 2010

Public Relations is a tricky task to manage. Over-engage, and people start to tune you out. Under-engage, and your PR doesn’t really have an effect, thus defeating the purpose. Plus, finding and then interacting with your customers and clients can be time-consuming and fruitless. It’s a tough job, but it’s vital to the success of your business!

While we aren’t purporting to have a magic wand that will solve all of those challenges, we did recently gain insight into an interesting study that shows not only where effective PR is taking place, but also where great marketing is taking place.

Read on to find out where… Read the rest of this entry »

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